StudyPilot Logo Survey

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StudyPilot Logo Survey

Project: Beloved Niche Brand Makeover
Group name: Study & Achieve

StudyPilot is an educational platform designed to help students study and achieve their academic goals through features such as 24/7 personalized tutoring, study guides, AI-powered tools, and affordable learning options.

This survey compares StudyPilot's original logo with a redesigned version. Please review both versions and answer the following questions based on your impressions.

  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo is more visually appealing?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo is more likely to catch your attention?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo better represents a modern educational technology brand?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo makes the StudyPilot brand easier to understand?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo is more unique?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo would be easier for you to remember?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which logo makes StudyPilot look more trustworthy?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
  1 - Definitely Version A | 3 - About the Same | 5 - Definitely Version B   Which version would make you more interested in trying StudyPilot?
1 2 3 4 5
Definitely Version A (Original) Definitely Version B (Redesign)
What stands out most to you about the redesigned version?
What, if anything, could be improved about our redesigned StudyPilot logo?
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